In the last five years, no problem in cosmology has received as much attention as what is called ``Hubble tension.'' Hundreds or perhaps even thousands of papers have investigated the observations that originate the tension within the standard cosmological model or proposed alternative scenarios. Historically, in the last five decades, we should not be surprised to find tensions of 4-6$sigma $ because they are much more frequent than indicated by the Gaussian statistics, and they stem from underestimation of errors, not from real tensions in the background physics or cosmology. Moreover, there are tens of tensions and problems in the standard model that are more challenging than this. Why, then, is there so much noise and commotion surrounding Hubble tension in the last five years? The answer to this question has to do with the fact that this tension has been promoted by the dominant groups that control cosmology, the same teams who promoted the idea of concordance cosmology and dark energy based on Supernovae Ia and Cosmic Microwave Background Radiation analyses.