Economics and Finance

   

The Influence of Consumer Expertise and Psychological Value on Product Pricing: An Examination of the Consumer Evaluation and Psychological Value Pricing Theory

Authors: Bryce Petofi Towne

This paper introduces a new theoretical framework, the "Consumer Evaluation and Psychological Value Pricing Theory," which focuses on the influence of consumer evaluation abilities and psychological value on product pricing. By examining the interplay of these two elements, we aim to enhance our understanding of consumer behavior and pricing strategies, offering practical guidelines for real-world applications.

Comments: 2 Pages. (Note by viXra Admin: This is a stub - Future stubs instead of fully written scholarly articles with scholarly refrences will not be accepted)

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[v1] 2023-06-20 00:44:57

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